Ignite Pro's Home Services division is a performance marketing agency built for the trades experts who want predictable, profitable growth. We engineer paid media systems that drive booked, revenue-producing jobs — not just leads, not just clicks, but real work on real roofs. From storm-chasing operations and residential re-roof specialists to commercial and multi-family roofing companies, we partner with contractors who treat marketing as an investment and demand accountability for every dollar spent.
The roofing industry moves fast. Demand spikes after every major weather event, competition crowds every ZIP code, and homeowners are often comparing three to five contractors before they ever pick up the phone. Roofers invest heavily across paid search, social media, direct mail, and local advertising — yet many still cannot answer the most important question: which marketing dollars are actually producing profitable jobs? Lead volume alone does not guarantee growth. Some campaigns flood your phones with price shoppers chasing the cheapest patch job. Others generate calls outside your service area, for services you don't offer, or from homeowners who will never qualify for financing. The result is wasted spend, frustrated sales teams, and a marketing program that feels more like a guessing game than a growth engine.
Ignite Pro changes that equation. We align every campaign to the outcomes that actually matter to roofing contractors: booked inspections, signed contracts, average job value, and crew utilization. When paid media is engineered around profitability rather than activity, marketing becomes a reliable engine for sustainable growth.
What sets us apart is revenue-connected attribution. We give roofing leaders clear, real-time visibility into which campaigns are producing booked jobs and profitable work, so budgets scale only where performance proves it. Lead quality is continuously optimized to attract the homeowners and property managers you actually want — qualified prospects with insurable claims, full replacements, and premium upgrades, not tire kickers.
The outcomes our roofing partners experience are straightforward and measurable: lower cost per booked job, higher average ticket value, clearer visibility into marketing performance, and the confidence to scale budgets aggressively when the data supports it.
If you're a roofing contractor serious about measurable growth and performance accountability, stop by our booth at the International Roofing Expo. Let's talk about what predictable, profitable growth could look like for your company in the next storm season and beyond.