X-Rite (Shanghai) Color Management Co, Ltd. is headquartered in Grand Rapids, Michigan, and was established in 1958. It is a global professional brand in color trends, science, and technology. X-Rite China provides a full range of services and solutions to help brands, manufacturers, and suppliers select, deffne, and manage colors from design inspiration to ffnished products. X-Rite serves the customers in communicating and managing color standards across industries such as raw materials, paper products, inks, textiles, plastic coatings, automotive, metal, glass, and wood. X-Rite specializes in forecasting color trends, communicating color speciffcations, formulating, and measuring colors, serving a multitude of customers across the consumer goods industry, from packaging, clothing, footwear, electronics, cosmetics, home goods, coatings, food and beverages, to construction.